Frequently Asked Questions
- My Channel Partners aren’t demanding this information. Why send it?
- Because you don’t want your Channel Partners to sell one of your competitor’s products that have more complete, up-to-date information, which makes it easier for one of their retail customers to make a buy decision.
“Illumaware’s ACESAdvantage™ software identified 131 of our parts that were invisible to Summit Racing’s Summit/Atech customer base this year. Our Channel Partners can’t sell what they can’t see. I’m really excited to use this tool to expand upon 2007’s growth with Summit Racing going into 2008”
